Little Miss Whippy, Georgia Alston, Wins Guido Morelli Rising Star Award
Little Miss Whippy Crowned Rising Star In The Ice Cream Industry!
On Wednesday 13th February 2019, our very own Georgia, aka ‘Little Miss Whippy’ scooped the national ‘Guido Morelli Rising Star’ award from the Ice Cream Alliance, the trade body for the UK’s £1bn ice cream industry.
The award, which was created in memory of Guido Morelli who passed away in June 2016, honours a young member of the ice cream community who has made an impact within the industry in a short period and shines a light on their achievements. Georgia has definitely done that by being a dedicated ICA member and doing so much work for her community and charity as well as run the business with her Mum and the Pinks team.
On winning the award, Georgia said, “I am delighted to be awarded such a prestigious award, especially from such a successful and inspiring family like the Morelli’s. To be recognised as a rising star in the ice cream industry is such an honour, inspiring me to continue my hard work to bridge the gap between the wider business community and the ice cream industry.”
Georgia joined the business, initially helping out in the summer holidays at the end of her first year at
“I fell in love with it,” she said, and so, after writing a 24-page business plan explaining how she felt the firm could be grown, Georgia decided to leave university to join her mum in running the firm.
The business had since grown from one ice cream van to two vans and a retro tricycle, which we now take to 250 weddings each year across the South Coast, along with parties and corporate events – we’ve even served scoops for celebrities such as Kate Winslet and Keith Richards!
Zelica Carr, Chief Executive Officer of The Ice Cream Alliance, said the Rising Star award had been created in memory of a past president of the ICA, Guido Morelli, of the Alliance’s Northern Ireland division.
She said the award was now in its third year and Georgia was the first woman to win it. “It’s a great achievement for her to win this honour and it’s quite clear that she is, indeed, a rising star of the industry who is set to go far.”
Announcing Georgia’s win on Twitter, the ICA said Georgia had won “for her enthusiasm, customer care, charity and community work.”
We are so proud of you Georgia. You are such a credit to your family, community and the business but also to the Ice Cream industry itself, and we’re delighted your hard work and genuine enthusiasm for all you do has been recognised!
We’re very lucky to have a few awards on our mantlepiece now, find out what they are in our blog.